These Books Made Me a Better Spapreneur in 2017


Readers are leaders, I think I get that phrase from Dave Ramsey, and it seems simple, but it’s true. For a while there I read regularly – all about marketing, management, and sales. Building a business requires knowledge.

After my husband passed away, I had a hard time reading. For almost two years I took a big reading break and only within the last quarter of 2017 was I able to start reading again really. I made up for it by picking some fantastic books, and I want to share them with all of you.

Here were the books I read that made a huge impact:

Option B: Facing Adversity, Building Resilience, and Finding Joy – by Sheryl Sandberg and Adam Grant

This moving book is essential if you are a spa professional who has had personal tragedy or have clients who have personal tragedies – which if you are in this business long enough you will – there is NO way around that. Having practical recommendations, or just the empathy needed to help your clients through this stage in their life will make you a better spa professional.

What is part memoir, part self-help is the ONLY book on grief I recommend, It has practical knowledge and tips on overcoming what seems to be impossible. It’s a book that I felt like it was finally speaking truthfully about the grieving process and the steps necessary to move forward.

The Four Tendencies: The Indispensable Personality Profiles That Reveal How to Make Your Life Better (and Other People’s Lives Better, Too) – by Gretchen Rubin

I adore Gretchen Rubin – like seriously consider her one of my best girlfriends because she always has the best advice. I was introduced to her with her famous The Happiness Project (if you haven’t read that do it now!) back in 2011 after I had completed a massive college thesis. I wanted a book that was fun reading, and it was. Bonus, this book was one of the only books I could read during the most active parts of my grieving process. I could pick up chapters and read sections and feel better.

The Four Tendencies is Rubin’s latest book, and it is a game changer for anyone who deals with people. And let’s face it anyone in the spa industry deals with people. Rubin came up with her theory of The Four Tendencies – personally pockets that help us understand each other. She has a free quiz and often talks about the Four Tendencies on her popular podcast. The book is an encyclopedia of knowledge about personalities and how to deal with them.

Have a client who is always complaining about being a doormat? Have another who will not listen to you about coming in ten minutes late. What about a fellow massage therapist who doesn’t seem to get that her behavior affects the entire office. The Four Tendencies covers a lot of this issues, with great advice and wisdom.

It’s a must-read for any professional in our business.

Better Than Before: What I Learned About Making and Breaking Habits–to Sleep More, Quit Sugar, Procrastinate Less, and Generally Build a Happier Life by Gretchen Rubin

Okay, another Rubin book? Yes, because this is the prequel of The Four Tendencies. This book helps you develop great habits and uncovers why it’s easier to start a bad habit than to end one. This book goes hand in hand with The Four Tendencies so if you get one, you’ll need to get the other. Trust me, as a business owner with a 30 person team I need to be able to encourage great habits and accountability.

Grab both of these; you’ll thank me – especially the Upholders.

You Are a Badass at Making Money: Master the Mindset of Wealth by Jen Sincero

The delightful Rebecca Blumfield from Badass Bodyworkers kept mentioning this book and after a summer where I didn’t have a renter in my rental property, where no one was buying anything from Spapreneur, and well I wasn’t fucking with the money per say, but I wasn’t honoring it either.  I just wasn’t feeling like a badass at all I thought “well it can’t hurt.”

I read the book in two days, followed all the steps, including the meditation, the affirmations, and asked myself about my money blockages. I had to get freaking honest with myself and ask “why was I letting my money blocks fuck with my money?”

This is a great book – because there is an epidemic of spa professionals NOT MAKING ANY MONEY. The reason you’re not making money isn’t a lack of clients, education, and marketing – it’s your fears getting in the way.

Get this book, do the actual work, make some money.

Finish: Give Yourself the Gift of Done by Jon Acuff

This book was recommended by my business mentor Chris Ducker on a podcast from Youpreneur. I knew about Acuff before but never read any of his books.

Man, this one was great. It’s all about how giant ridiculous goals are well too much! Practically impossible goals set us up to fail – so instead why not focus on smaller goals that we can achieve?

The freedom of Acuff telling me it was okay to abandon large goals was so amazing that I’m making more of my goals.

If you struggle with finishing projects and goals you should consider reading this book.

Year of Yes: How to Dance It Out, Stand In the Sun and Be Your Own Person by Shonda Rhimes

Okay, this book right here -HOLY SHITBALLS!

I used to LOVE watching TGIT – you know the three hours of tv that Shonda Rhimes owns. Talk about a freaking badass, and yet in 2013, an innocent comment from her sister made Shonda realize she was hiding from life.

The woman that created McDreamy, Gladiators and Poped was hiding from life.

What I loved about this book is that she doesn’t hide from her accountability in what she did and how hard it was for her to change. She talked about toxic friendships, her blockages, and realizations that certain fairy tales weren’t for her. It’s honest, deep, and a fun read.

I love it so much I’m making it the Spapreneur Book Club book for January 2018!

Spapreneur Book Club

Yes, Spapreneurs – we’re starting a book club! I want to encourage y’all to read and grow – and find mentors and influences outside of our industry. Each month we’ll read a book and get together to discuss and grow from it. It’s going to be fun and educational – yes like Sesame Street.

The cool thing about the club is that you only participate in the months you want to – don’t care for the book or think it doesn’t concern you then don’t worry about it. But, for those few and brave Spapreneurs who read all 12 books, you’ll be entered to win a massive prize at the end of the year – a private VIP coaching day with me!

Want in on the action? Just sign up below – other than the costs of the books (you can use any reading method you prefer – paper, digital, or audio) you’re all set.


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